Visual Re-design of an Existing Logo for a Company or Product with a Essay

Visual Re-design of an Existing Logo for a Company or Product with a Series of Visual Ideas to Support a Communications Campaign - Essay Example Logo has an important role to play because it is used to represent the organization in different marketing material, in packaging, in corporate kit including business cards, letter heads, post cards etc (Verhoef, & Leeflang 2009) and therefore a unique and attractive logo would gather the attention of the most whereas a boring and a dull logo would not be able to get the attention of people (Kumar, 2009). Today as industries have become highly competitive, every organisation needs to differentiate itself from the other firms and logo has an important role in differentiating a company with others (Pavitt, 2002). A logo is able to make the company stand out in the crowd and therefore an attractive logo could help in increasing the sales of the product particularly when consumers are buying without thinking too much (Blythe, 2008). This report analyses one of today’s leading brands of the fashion industry in the world, Christian Dior. The report examines what the logo of the comp any visually reflects and communicates to the target market. Also the report comes up after redesigning the logo of the company and recommends what the logo of the company should be. ... The company offers fashion clothing and other accessories and the main target market of the company are female particularly young females. As the company offers a lot to its target market, therefore the logo of the company should be such that it would be able to get the attention of people and reflect the target market about the offerings of the company. Logo of Christian Dior The logo of Christian Dior is just the name of the company written in Black and White. The logo of the company is has been shown in the following image: Also there is another variation in the logo of Christian Dior and the other variation is in inverted colours. The logo in inverted colours looks like the following image Visual understanding of logo It is important for the company to make sure that the logo of the company clearly reflects what the company offers to its client. A well prepared logo is able to get into the minds of the consumers and it is easily remembered by them. This is one of the reasons why many companies and entrepreneurs pay a lot of attention in designing the logo however companies that do not pay a lot of attention face consequences in the long run. The right combination of colours, image, style and overall look play an important role in the overall logo of the company and what it visually reflects to the audience (Zenker, & Martin, 2011). Therefore it is important to design the logo and to work on what the customers would perceive and understand from the logo of the company as the target market of the company would be able to recognise the brand from the logo. So, once the logo of the company is approved, the management needs to think over the logo and analyse from the perspective of a consumer what the

Holistic Health Assessment wk 4 Research Paper Example | Topics and Well Written Essays - 1000 words

Holistic Health Assessment wk 4 - Research Paper Example Please follow the proper order of assessment techniques of Inspection, auscultation, percussion, and then deep and light palpation with exception to the abdomen, depending on the system. All assessment procedures must be completed unless otherwise instructed, regardless if they apply to your client. This is your time to practice and learn these techniques. You MAY NOT conduct assessment of the breast, female/ male genitalia, rectum, anus or prostate during your physical assessments. This is time consuming so plan to complete the assignment in detail.? Performance Objectives: Collect objective data utilizing inspection and palpation techniques and other appropriate techniques for the assessment of: abdomen. neurological and mental status. musculoskeletal system. Rubric Inadequate/ Incomplete data will result in 0 points earned as listed in the rubric N/A and Normal/WNL is not acceptable Submissions must be in narrative as listed in the Text required for assignment completion Comprehen sive Data Objective Data must include without omissions the Sample Documentation of Objective Data under each topical System listed in the required Text Book. Documented assessment findings should not be copied from the text or another source but based on your physical assessment data. ... Components Completed Acceptable Incomplete Information Documented Correct Format Assessment techniques will be document in the correct order of exam for each system. Includes: Inspection Palpation Percussion Auscultation (25 Point) Needs improvement, 2-3 errors in documentation (15 point) Incomplete or incorrect with 4 or more errors (0 Points) Data Sheet Accuracy Data sheet is accurate with zero to one error: Abdomen Neurological and mental status Musculoskeletal System Needs improvement, 2-3 errors in documentation (15 point) Incomplete or incorrect With 4 or more errors: CN by name, number and correct test CN1 with separate tests for each nostril MSK each by name, ROM and bilateral Reflexes with denominators Spelling Error Identifies normal, variations of normal, and abnormal findings Collects complete objective data items listed in textbook with zero to one error (25 point) Needs improvement, 2-3 errors in documentation (15 point) Incomplete or incorrect with 4 or more errors (0 point) Able to Document Findings Comprehensively Able to formulate articulate comprehensive statements of the objective data collected in narrative format with zero to one error (25 points) Needs improvement, 2-3 errors in documentation (15 point) Incomplete or incorrect with 4 or more errors (0 point) All assignments must be submitted and complete for completion of N3425 requirements. ANY LATE SUBMISSION OF ASSIGNMENTS WILL RECEIVE A GRADE REDUCED by 25% AS LATE PENALTIES. THE LATE PENALTIES MAY BE AVOIDED BY COMMUNICATING WITH YOUR COACHES VIA EMAIL. LATE PENALTIES ARE NOT APPLICABLE IF THE STUDENT HAS MADE PRIOR ARRANGEMENTS FOR LATE SUBMISSION WITH THE COACHES. Objective Data Sheet 1) Record in narrative format your objective data